Omnisend

Omnisend is an e-commerce marketing automation platform designed for online businesses, primarily focusing on small to medium-sized e-commerce stores. It provides a comprehensive suite of tools for email marketing, SMS marketing, and web push notifications, all integrated into a single platform. The platform's key features include advanced segmentation capabilities, pre-built automation workflows (such as abandoned cart recovery, welcome series, and post-purchase follow-ups), customizable forms and pop-ups for lead capture, and detailed performance analytics. Omnisend aims to help e-commerce merchants drive sales, improve customer engagement, and build stronger relationships through personalized and timely communication across multiple channels. It integrates seamlessly with popular e-commerce platforms like Shopify, BigCommerce, and WooCommerce. Omnisend generates revenue through a subscription-based model, offering various plans that scale with the number of contacts and the level of features required by the business. Its core value proposition is to simplify complex multi-channel marketing strategies into an intuitive, all-in-one solution for online retailers to boost conversions and revenue.